Sign up for getting the best out of the digital revolution

Sign up for getting the best out of the digital revolution

Sydney Start-ups 101, a free information and networking event, is set to give budding entrepreneurs and investors an introduction to Sydney’s exciting start-up culture.

Hosted by the City of Sydney, the event at Customs House on 6 March will provide an introduction to one of the city’s fastest growing industries, as well as advice about how to establish your own digital business, or invest in one.

Lord Mayor Clover Moore said digital businesses in Sydney were flourishing and it was important to encourage more creative entrepreneurs and investors to join the industry.

“The latest Census data suggests the ICT (Information and Communications Technology) industry is the fastest-growing employment sector, increasing by 23 per cent since 2006,” the Lord Mayor said.

“Across our local government area, there are nearly 25,000 people working in digital businesses, making it the third-largest industry in Sydney. Small start-ups are a creative force helping drive this growth.”

Sydney Start-ups 101 will be introduced by SydStart founder Pete Cooper and include insider stories and advice from General Assembly general manager Riley Batchelor, PushStart co-founder Kim Heres and Canva chief executive Melanie Perkins.

SydStart was established by Mr Cooper in 2009 and is now Australia’s largest professional start-up conference, attracting more than 1,200 delegates each year.

Mr Cooper said while SydStart was tailored for people already in the industry, the Sydney Start-ups 101 would help demystify the start-up ‘ecosystem’ for the wider businesses and community.

“The goal is to make people realise we are sitting on this amazing ecosystem that’s growing across all industries and to introduce people to some of the start-up world’s personalities and terminology,” Mr Cooper said.

“We’ll also describe some of the new things happening in the start-up world, such as incubators and co-work spaces, which are interesting and unique.”

Tech start-ups use the internet to change the way people live and work through apps such as GoCatch to find vacant taxis, or Tapestry, which connects residents in aged care with their family through social media.

“Hopefully people who attend the workshop will walk away feeling proud about how Sydney is competing globally in this industry because we really are punching above our weight,” Mr Cooper said.

“I hope they will be inspired to act on some of their own ideas or to try some of the Australian apps that have already been developed.”

The City’s 101 workshops series aims to provide small business owners and operators with an overview, insight and advice on new developments or issues in their sector.

Past 101 workshops have covered food and beverage, small bars, live music and pop-up events and featured presentations from City staff, industry representatives and NSW government agencies.

The workshops are part of the City’s year-round program dedicated to assisting small and medium businesses within the local government area. Other initiatives include a series of small business workshops and the annual Sydney Business Awards.

Sydney Start-ups 101

Wednesday 6 March, 6.30pm-8pm

Customs House

31 Alfred Street, Circular Quay

To register, visit

For more information, visit


For media enquiries or images, contact City of Sydney Senior Media Adviser Jodie Minus phone 0467 803 815 or email

For interviews with Lord Mayor Clover Moore, contact Jonathon Larkin on 0477 310 149 or email